Friday, January 28, 2011

Bella Pictures Acquired

CPI Corp. acquires Bella Pictures
St. Louis Post-Dispatch
St. Louis-based CPI Corp. announced today that it is entering the wedding photography industry with the acquisition of Bella Pictures. ...


As a ex-Bella Pictures professional, I can say I'm not surprised to see someone buy them up.

The Bella leadership team (especially around the sales/photographer mismatch) really needs a shakeup.

I hope CPI Corp. does good things with the new purchase, because on its own, Bella was floundering.